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Corporate Blogs: Wordpress for Business Blogging
Introduction and How to Use This Course
Introduction to Corporate Blogging, Social Media Websites and Press Roooms (1:37)
DISCUSSION FORUM: Please ask questions HERE
A List of Top WORDPRESS sites
CASE STUDY Social Media Website, Corporate Blog and Social Media Press Release (6:06)
Creating a Hub and Spoke Network
Why Add Social Media To Your Business Website?
SETTING UP
Getting Started with WordPress hosting and website (free) (6:28)
Two Ways to Access Your Wordpress Admin Panel and the Importance of Two Tabs (4:36)
Branding Your Site - Header, Layouts and Colours
THEMES: Change Your Social Media Newsroom and Corporate Blog Wordpress Theme (7:47)
Changing the Header Image and Banner on Your Site (4:28)
HOMEWORK The Visual Branding of Your Social Media Blog and WebSite
Creating a Header Image from Scratch for Branding (9:57)
Uploading Your New Header to Your Website At the Right Size (2:53)
THEORY Structure of Your Website and Headers, Sidebars, Menus and Articles/Pages (3:36)
HOMEWORK: What is The Structure of YOUR Site
WEB PAGES: Setting Up WordPress Pages Properly
Page - Contact Google Map (6:05)
Creating an Effective About Page (6:28)
Creating a Brand Voice for your Social Media Press Room and Blog (5:18)
ARTICLES: Creating Press Releases and Blog Posts
TEXT - how to write a social media press release.
Add a YouTube Video to a Blog Post (8:31)
Prewrite Facebook and Twitter messages to be shared (5:01)
Categories: Your Newspaper Sections
Your Website Topics: Categories and SubCategories for Blogging (7:10)
HOMEWORK: What are YOUR Categories and Subjects?
Easy Navigation: Creating Menu Bars on Wordpress (8:00)
Creating Sustainable Content: Sidebars on Wordpress
Apps and Widgets: Make the About and Contact Information Findable (4:03)
ADVANCED Adding Hyperlinks and HTML to the text widget (5:25)
How to Add Product and People Images to the Sidebar (5:34)
More Facebook Likes? Adding Facebook to the Sidebar (6:15)
Adding Other Widgets to Wordpress: Which Ones? (10:07)
Making Website Content Shareable on Facebook and Twitter and so on
Adding Sharing Buttons (7:43)
EXAMPLE: No Sharing Buttons IMAGE
Change Site Title (3:19)
Import Export or Delete or Hide your Website (2:59)
Outro and Final Points
External Resources, Examples etc
Outro reviews and discussions. (1:33)
Social Media Press Room
RESOURCES: Documents Workbooks Updated Nov 2015
HOMEWORK The Visual Branding of Your Social Media Blog and WebSite
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